An Update from Addition Beauty
Addition Beauty was founded with a mission to create hormone-safe makeup rooted in transparency, science, and women’s health.
As of December 31, 2025, Addition Beauty has paused product availability and is no longer operating as a retail business. This page remains as a reflection of the brand’s mission, values, and the work that was created during our active years.
We are deeply grateful to our customers, partners, and community who supported this journey.

Our Story
Addition Beauty was created in response to a growing awareness of how everyday beauty products can impact overall health and hormonal balance.
The brand set out to challenge conventional beauty standards by prioritizing ingredient transparency, thoughtful formulation, and education. Addition Beauty believed that makeup should not come at the expense of long-term wellness, and that consumers deserved clearer information about what they were putting on their bodies.
This philosophy guided every aspect of the brand, from formulation decisions to community engagement.

Our Mission
Addition Beauty’s mission was to support women in making more informed beauty choices by offering makeup formulated without known endocrine-disrupting ingredients.
The brand focused on creating products that aligned with a more holistic view of health — recognizing that beauty, wellness, and science are deeply interconnected.
Education and transparency were central pillars of this mission, alongside a commitment to ongoing learning and improvement.

Hormone-Safe Beauty, Thoughtfully Considered
During its active years, Addition Beauty developed formulations with careful attention to ingredient selection and emerging research around hormone health.
Rather than positioning products as perfect or absolute solutions, the brand emphasized progress, awareness, and empowerment — encouraging consumers to engage more critically with beauty labels and industry norms.
This approach shaped both the products that were created and the conversations the brand sought to foster.
a new beauty philosophy
hormone-safe and nontoxic
impact-first
buildable and long-lasting
made with intention

A Note from the Founder
Addition Beauty represents a meaningful chapter in my journey as a founder, formulator, and advocate for women’s health.
Building this brand was driven by curiosity, lived experience, and a desire to address the gap of hormone health and wellness in beauty products. While Addition Beauty is no longer operating as a retail business, I remain deeply proud of what was created and so very grateful to everyone who supported the vision.
Thank you for being part of this valuable chapter.
